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Re: [opennic-discuss] What Does OpenNIC Do?


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  • From: mike <mike AT pikeaero.com>
  • To: discuss AT lists.opennicproject.org
  • Subject: Re: [opennic-discuss] What Does OpenNIC Do?
  • Date: Thu, 06 Dec 2012 09:17:59 -0600
  • Envelope-to: discuss AT lists.opennicproject.org


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What does OpenNIC do?

That's probably the best question of all from a 'marketing' point of
view.

If you are trying to sell something, you have to define precisely in
under 10 words what it is, or you've lost %90 of your potential customers.

This is why most companies have some sort of a 'tag line'.

7-Up ~ The uncola
American Express ~ Don’t leave home without it
BMW ~ The ultimate driving machine
Burger King ~ Have it your way
Chevy Trucks ~ Like a rock
Pike Aero ~ Environmental Sensors
FedEx ~ When it absolutely, positively has to be there overnight

They do this because it's effective.

It tells you what the product is about in under 10 words.

Then once you've got them hooked, then you can start in with all the
gory details....

Unless I'm mistaked, OpenNIC does not really have a tagline? Should
it? If so, what should it say? What is OpenNIC about?

- --Mike


On 12/05/2012 03:56 PM, Quinn Wood wrote:
>
> With all the discussion about the website and wiki recently, I
> wondered: other than running DNS servers, what does OpenNIC as a
> community do/use as far as infrastructure?
>
> I know we have a website, a wiki, some mailing lists, a subreddit,
> and an IRC channel. What are their uses? Is there anything I
> haven't seen yet? It's becoming pretty obvious there are all sorts
> of opinions.
>


- --
Regards,

Mike Sharkey,CEO
Pike Aerospace Research Corp. (Pike Aero)
420 Cross Street
Sudbury, Ontario
Canada P3E-3W1

P:1+(705)586-2255
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